Now that you have started your own wedding planning business, you will need to acquire some clients to perform the exciting and stressful tasks of planning their wedding. Here are a few ways of promoting your wedding planning business to reach those soon to be brides.
1. Distribute flyers, brochures & business cards
Design and make flyers, brochures and business cards with what you have to offer and place these at bridal shops, cake shops, hotels, jewelry shops or even at grocery stores against their notice boards.
2. Advertise in local publications
Advertising is expensive but having your name at least seen by a few eyes will give you more credibility and more likely to be hired. Focus on local publications like for example newspapers and place a small ad by the wedding announcements.
3. Connect with Vendors
Connect with other wedding vendors such as photographers, florists, videographers etc, and offer them some referrals from new clients in exchange for some brides.
4. Go to Bridal shows
Bridal shows/fairs are the quickest way to get notice by a few hundred brides in a day. Try getting a booth setup and display your offerings at the show by handing out brochures and business cards. Not only can you get connected to brides, but you can also try connecting to other wedding vendors at the show.
5. Create a website & Facebook page
For the long run the best way to market your wedding planning business is to create your presence online. Create a website and a blog and let other sites link to your site to get your site highly ranked. Also create a facebook page for your business and try to connect with brides that are already on facebook.
The wedding planning business is all about connections and it takes time to build up all the connections. You should just be patient and keep marketing yourself in creative ways and the results will start to pour in.
To make your wedding planning career even easier try our wedding planner software for free.
Related posts:
